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Florida Markets Lead the Way in Presidential Ads Aired

November 4th, 2016 by flanews

You might be sick of them but the political ad blitz is almost over. As Matt Galka tells us, the campaign commercials designed to pull on our heart strings have been especially important in our state…and pretty negative.

They’re everywhere. Political ads flooding airwaves.  And the Wesleyan Media Project from Wesleyan University says Orlando and Tampa are leading the way – both with more than 21,000 ads run since June.

Most have the same formula – try to create a good guy and bad guy – and they can get ugly. Florida’s Senate Race between Marco Rubio and Patrick Murphy is the 5th least positive in the country.

Political strategist and ad guru Kevin Cate broke down some of the spots for us.

“It’s the black and white for the bad guy and the gospel hallelujah music for whichever candidate is being supported,” he said.

All told nationwide, political advertisements have aired more than three million times with more than $2.4 billion dollars spent just to try and win your vote.

The Hillary Clinton campaign is out-advertising Donald Trump by 3 to 1 nationally. Nearly $50 million dollars have been spent in the Florida I-4 corridor alone on ads for both candidates since June.

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